Samantha Ettus interviews BlogHer co-founder and award winning journalist Lisa Stone

Posted March 3rd, 2009 by
admin

As co-Founder and President of BlogHer, a blog network reaching over 14 million women, Lisa Stone is a celebrity in the blogosphere. An award-winning journalist and blogger, Stone has launched successful blog networks and interactive programming for many national brands, including Hearst and Rodale magazines, E! Television/Online, HBO’s Sex and the City, Knight Ridder Digital, and Glam Media. She was the first internet journalist awarded a Nieman Fellowship by Harvard University. Lisa’s personal blog, Surfette, began as an extension of her 2004 convention blog for the Los Angeles Times.


www.blogher.com

19 Responses to “Samantha Ettus interviews BlogHer co-founder and award winning journalist Lisa Stone”

  1. Ryan Roylance Says:
    March 3rd, 2009 at 2:33 pm

    “Listening harder to the users than anyone else.” “Love what you do so you can do it every day.” GREAT advice from Lisa Stone. I love these stories. Very motivational. Find a niche, work your bootay off, go get it!

    “I find myself to be a pretty big jerk.” Good advice from Gary too! Ha ha…

  2. Jennifer James Says:
    March 3rd, 2009 at 2:51 pm

    This was a wonderful interview! No commercials and brilliant content.

  3. Daniel Woods Says:
    March 3rd, 2009 at 2:58 pm

    I think the show is really going good. I like the Gary Vaynerchuk part but I think it would look better if you guys moved to a different area when Gary comes out. Like Sam could invite the guest over to a bar where Gary will be standing and guys could all stand at the end of the show drinking your wine and asking questions to the guest. This would bring a different feel of the end of the show and I think it would do you some good and you could still stick to the no editing you have been doing.

  4. Ryan Fish Says:
    March 3rd, 2009 at 3:03 pm

    The hardest thing about monetizing a blog is that PPC and sponsorship might only pay for blog expenses and nothing more. Pushing your own, specific product might work instead of Adsense-type marketing. Could there ever be a product or product line behind the network that is communally owned by the bloggers?

    Great show. Stellar guest!

    Ryan

  5. Verite Parlant Says:
    March 3rd, 2009 at 5:33 pm

    I sometimes lose interest in people on a couch talking videos even when I know the guest, but I watched all of this one. Good questions and informative answers. Cool presentation.

  6. Dean Says:
    March 3rd, 2009 at 6:51 pm

    You both mentioned a “Parenting Blog” This, IMOP, would be a giant opportunity. This is a HUGE (this is Gary speak) potential market for someone who could do it well. Parents are “Obsessed” with the issues facing their child and the difficulties of parenting. A parent of a baby is obsessed with baby issues: feeding, behavior, etc. A parent of a teen is obsessed with teen issues: dating, how to get into college, etc. Maybe I have given away a golden gem here, but it is really no secret. Who can make it happen?

  7. lizriz Says:
    March 3rd, 2009 at 6:53 pm

    I’m more than a little biased, but this was awesome! :)

  8. mike mcallen Says:
    March 3rd, 2009 at 7:37 pm

    Hey I really like this show. Very well done. Amazing camera work and editing. Its production value is fantabulistic. I find having Gary V adds a psycho type favor to the mix with his wine pick. Kind of out of left field but it works. Gives it a bump. You have to like his “realness” Keep up the good work and I look forward to the next show. now for a glass of wine!

    mike

    mike mcallen
    http://www.twitter.com/mmcallen
    http://www.meetingspodcast.com
    http://www.grasssashackroad.com

  9. Lisa Stone Says:
    March 3rd, 2009 at 10:01 pm

    Thank you, Samantha and Gary, for your smart, smart questions and for airing the entire interview, unedited, on Obsessed TV. I love the format. And the wine — what was that fantastic label again?

  10. Megan Says:
    March 3rd, 2009 at 10:07 pm

    I too am quite biased…go Lisa! But very good interview and very informative.

  11. tara wesely Says:
    March 4th, 2009 at 8:06 am

    I’m always impressed by Lisa Stone! Great interview.

  12. Strongrrl Says:
    March 4th, 2009 at 11:57 am

    Great interview. Very timely for me as a new blogger. Thanks!

  13. Sarah Cooley Says:
    March 5th, 2009 at 8:22 pm

    This was a great episode. As a female blogger I found it really interesting and inspiring to here her story.

    And Gary, this made me want to go out and get a glass of wine!

    Great Show!

  14. Chez US Says:
    March 6th, 2009 at 6:12 pm

    GREAT interview. As a female business owner and a blogger I really related to Lisa!

    Keep up the great job!

  15. Rita Jonathan Says:
    March 11th, 2009 at 5:55 pm

    I’m Obsessed! Simply put…I love everything about Obsessed TV.

  16. Leslie Berg Says:
    March 12th, 2009 at 2:22 pm

    LOVED this interview. Lisa is awesome! Thanks for sharing =)

  17. Kitchen Gadgets Says:
    March 16th, 2009 at 7:24 pm

    Great job for Lisa! Her interview was good with no interruptions.

  18. JOEYdaMUSH Says:
    March 27th, 2009 at 11:00 pm

    Sam…LOVE the METS dress!

    LET’S GO METS!

  19. Daniel Says:
    March 31st, 2009 at 10:36 am

    @Dean - A ‘Parenting Blog’ already exists. In fact there are a few out there. I am partial to Kidmondo.com (http://kidmondo.com) although granted, I am the founder :)

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